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Out of the ashes comes Franklin Smoke

Franklin BBQ owner, Aaron Franklin, recounts the story of the fire that almost destroyed his store in his newest book, Franklin Smoke

Photographs copyright © Wyatt McSpadden

From Franklin Smoke by Aaron Franklin, Penguin Random House

Penguin Random House aims to ignite a universal passion for reading by creating books for everyone.

“I remember saying to the staff, “Alright, y’all, you got this! Don’t mess it up. And don’t call me unless the place is on fire.” Talk about the dumbest thing I could possibly say.”

“...the fire burned for just twenty-eight minutes, but, man, it did a lot of damage in that time.”