Forgo the Soundbite? A Noble but Risky Strategy
Like other Texas politicians before him — Republican Tom Luce and Democrat John Odam come to mind — Tom Leppert, the former mayor of Dallas, is trying to attract support for his U.S. Senate campaign with a detailed jobs program that combines his business experience with his public policy vision. His seven-second soundbite? “You just can’t put this in a seven-second soundbite.”
This seems straightforward, the sort of thing you would find in a civics textbook. A citizen sees a problem, has an idea about how to solve it, proposes it to friends and neighbors, refines it, files for office ...

Comments (3)
Mike C. Miller via Texas Tribune on Facebook
As a political science professor of mine once observed, "People who would rather be right that be elected always get their wish."
Barbara Durso via Texas Tribune on Facebook
More power to him for at least having a real plan.
Samantha Davis de Cowen via Texas Tribune on Facebook
Wow, this is almost exactly what I wrote about in my public policy class yesterday! I will have to share with professor.