With Texas Republicans, It's the Game of the Name

This is news: Ted Cruz’s name didn’t hurt him.

This is why it’s news: Xavier Rodriguez, Tony Garza, Victor Carrillo. Each lost a Republican primary for statewide office and either the candidates or someone nearby blamed their losses on their Hispanic names.

Maybe it’s true. But political candidates and campaigns never blame themselves for losses, and it’s hard to tell whether the name thing really hurts. It became conventional wisdom without any scientific testing. And it may be fading away.

Republicans are trying to win Hispanic votes in Texas and to wipe out their reputation ...

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