Perry Campaign Uses Personalized Videos to Connect
Governor Rick Perry's campaign married politics with personalized marketing this fall when it sent out thousands of customized videos to supporters. Each recieved a video message with the governor saying the recipient's first name, followed by a campaign call to action.
The technology is made possible by an Austin-based company called BizGreet, which doesn't usually work with political campaigns. But both the company and the campaign say they've found the experiment in this innovation to be successful.
"It's said that if you say someone's name you can stop their brain. And it really is ...
Comments (2)
eamartinez
Big Brother's got nothin' on PerryAd.
Less government doesn't leave a vacuum; rather, it's a petri dish for the corporate state. Government by board room and the "public interest" measured in stock dividends.
TaxedEnuff
Perry's got nothin on Ø's media manipulation.
9 months of halos and tingles, and that was just the campaign. Ø's half destroyed the country and most of the media are still backstopping him, and you are complaining about Perry's video being sent to ALREADY CONFIRMED SUPPORTERS?
(I guess that would apply to Ø and the media...)
More government doesn't leave a vacuum either; rather, it's a cesspool for the fascist and socialist states like Cuba and Venezuela. Want the U.S. to be like them? Check out Detroit, there's your weather vane..
Government by unelected "czars", and the "politician's interest" measured in banks handed over to Emanuel, Axelrod and Garrett's donors and cronies.
There, I fixed it for you.