T-Squared: More Traffic — and Money — in 2012

Before we get on with what will surely be a happy new year — right, 83rd Lege? — let's pause a moment to celebrate the Tribune's considerable accomplishments of the happy old year. In 2012, I'm pleased to report, the Trib logged record site traffic, with significant increases in unique visitors and visits, and blew through what we all agreed was an overly ambitious fundraising goal, exceeding our projections for major gifts, membership and corporate underwriting.

Here are the big numbers. In 2012 we had nearly 10.1 million visits to our site, an increase of nearly 6 percent ...

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